Knowledge . Insight . Growth

With over 35 years’ experience, I’ve worked with hundreds of charities, run thousands of campaigns, and helped raise billions of pounds. Along the way, I’ve seen what works, what doesn’t, and the costly mistakes that too many organisations repeat.

At MPFA, I share that knowledge with you – so you don’t make the same missteps – and help you create and implement strategies proven to strengthen donor relationships and drive sustainable growth.

By working at the intersection of strategy, creativity and donor psychology, my associates and I will help you reimagine your fundraising programmes, bring in new supporters, and unlock the hidden value in your existing donor base.

Get in touch to see how we can work together to design fundraising that delivers real growth, builds loyalty, and creates programmes you and your donors can be proud of.

How can I help?

No two organisations are the same – and neither are their challenges. That’s why we don’t offer a one-size-fits-all approach. Instead, we listen carefully to understand your specific situation and design support that works for you.

Our team brings a wide range of skills and experience. We can step in wherever you need us – whether that’s ongoing partnership or focused input on a one-off project. Right now, we’re helping charities to:

Reimagine individual giving – by improving direct mail and digital fundraising. We create benchmark communications from appeals through to thank yous that sharpen every element of your programme, offering new perspectives on what’s possible.

Develop donor care at life’s most sensitive moments – building integrated programmes that connect legacy giving, in-memory support, and intergenerational engagement.

Unlock more value from your supporters – analysing a supporter base to identify where income potential lies, and creating strategies to build a bridge between mid-value donors and philanthropy.

Introduce a new brand with confidence – ensuring a new brand lands successfully by going beyond the standard brand rollout. We help you connect with why people give, not just what you look like.

Training the next generation of fundraisers – we provide training for inexperienced fundraisers based on what proven to work and the most up-to-date research. Ensure your team aren’t just following trends. And instead, build a full understanding of what works - and they understand the reasons why.

Contact me

Maybe you have a problem to solve. Maybe you need to know more about a new way of fundraising - or fill knowledge gaps.

Whatever it is, it will cost you nothing to find out more.

Book a one hour free chat - where we might even be able to help you without it costing a penny..